Earlier today I was shopping around for some fall essentials, and in passing I couldn’t help but notice Banana Republic‘s refreshing new fall 2010 ad campaign, “Life at Work” starring everyday people wearing items from their new collection.  These types of photo shoots are my personal favorite, seeing “ordinary” people owning an image and not selling an image, as seen in most high-end editorials.

BR: Life at Work Campaign

*click on each image to enlarge*

With me, they accomplished every store’s window display goal…to attract customers; I went in the store anyways knowing the end result, forgetting about the many times I had walked out empty handed, and not because I didn’t like the clothing but simply because it never seems to fit me well.  Today’s trip was just an extension of my relationship with Banana Republic, a broken promise; everything I liked and tried on just did not fit me well!  Nonetheless, their new collection is amazing, and I will be referring many people to them this fall.

-LD-

Posted on: Friday, August 27, 2010

Posted by: Lorenzo

Filed under: Uncategorized

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